The AI utility disconnect

by JCM | 22 Jan, 2026 | Narratives & Meanings

This, from the WSJ, is simultaneously amazing and not at all surprising.

A screenshot of a chart showing the results of a poll, in which 87% of Workers report AI saving them between no time and less than 4 hours a week, while 76% of C-suite respondents claim it saves them more than 4 hours (and 19% say it saves more than 12 hours)

Notes and Essays

To help shape my thinking, I write essays and shorter notes examining the ideas and narratives that shape media, marketing, technology and culture.

A core focus: The way context and assumptions can radically change how ideas are interpreted. Much of modern business, marketing, and media thinking is built on other people's frameworks, models, theories, and received wisdom. This can help clarify complex problems – but as ideas travel between disciplines and organisations they are often simplified, misapplied or treated as universal truths. I'm digging into these, across the following categories - the first being a catch-all for shorter thoughts:

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The AI utility disconnect

Notes and Essays

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