Nosemonkey's EUtopia

In search of a European identity

Seconded

Jon Worth on the futility of being an EU-focussed blogger.

The only thing I’d say he’s missed is that the EU is also insanely boring, which makes getting up the motivation to write about it even more tricky than the minute readership and constant feeling that your few good ideas are being nicked by people who are then getting paid for it…

Of course, the plus side is that a small readership of people who know their stuff or will intelligently engage (hello, dear readers, etc.) is infinitely preferable to a large readership of idiots. In professional journalism you always end up writing for the audience you’ve got (for example, just last week I ended up using the phrase “gossip-fest” in the headline of a piece I was working on – not something you’d normally see here…).

The point of blogging, I always thought, is to write to the audience you want. Want a large one? Saying remotely positive things about the EU – if you’re writing in English in particular – simply isn’t the way to go. Instead you need populist conspiracy theories, knee-jerk politician-bashing, and plenty of rumour and innuendo. Just be prepared for a flood of comments from nutters. Want an influential one? Be thoughtful and original. Just don’t expect a great deal of credit – and don’t expect to be able to tell whether you’re influential or not half the time…

7 Comments

  1. Thanks… :-) Should have said that I know there are a few people out there who do take what I write reasonably seriously. However I seem to know my audience less and less, and that worries me. I sort of feel that there are also a lot of people, particularly in Brussels, that should be a natural audience but are not reading anything I write, or indeed blogs in general.

    As for the EU being boring – yes, it is, sometimes… But there are loads of intrigues in it too, and those can be fascinating and frustrating in equal measure.

  2. The EU-Commission frequents my blog. I am not sure whether my blog and opinions really matter to them, but at least I know that there are people in the EU who seem to care enough.

    But my primary goal is to inform everyday people and to pull them into the process, to just make them feel interested in what’s going on. I also like to speculate in a positive manner – what could they do, what will happen next, what does the law (possibly) say?

    Next year my goal will be to help motivating people to vote for EP-candidates. I’ll be choosing a whole bunch of candidates from different parties and root for them, try to get some interviews maybe etc.

    EU-blogging is interesting to myself, because I also learn a lot myself that way, and to me that’s worth it, because I study European and International Law anyway.

  3. Wise One,

    It is so good of you to spare your time and write pieces for “idiots” and then blog here for a selective few.
    Or is it because you change your mind between your first sentence and your last ?

  4. Oh yes, watching a proposal mooted, green-papered, white-papered, distorted, voted and enacted can be as exciting as watching paint dry.

    But watching a great civilization sink into oblivion (at the present rate of reform) would call for a Gibbons reincarnated.

    The learning experience is real, too.

    Conspiracy, bashing, rumour, innuendo and distortion already have their markets, but there is a niche for enlightenment.

  5. “Instead you need populist conspiracy theories, knee-jerk politician-bashing, and plenty of rumour and innuendo.”

    *waves cheerfully*

    We all know that the EU deliberately makes its affairs deeply tedious so that no one can be bothered to scrutinise them. And then they will invade Poland. Or something.

    DK

  6. Devil’s Kitchen,

    At least you are true to form. :-)

  7. Pingback: The failures of EU democracy | Nosemonkey’s EUtopia